An app that is ugly is useless to you – so make sure you think it through properly. An app that nobody knows where to find is pointless.
If you can, think back to when websites was the talk of the town. Everyone was told they HAD to have a website, but not everyone who got one knew what to do with it. This is exactly what is going on now in the app world- people are creating apps that cost them serious amounts of money, and they are useless|absolutely worthless} as nobody knows about them or nobody wants them.
What format do you want your app be in? Should you choose an iphone, an Android App, a web app, or no app (Yes, no app really is an option. It’s useful to look at some statistics on phone usage. In April 2011
Google Reported that 350,000 Android phones were activated daily. I can’t see that number going any way but up.
In April 2011 It was reported that the Apples mobile tools were used daily by 90% of medical practitioners surveyed
Those business types amongst us will know that the Blackberry has a roughly even-stevens market share with IPhone and Android.
Do some thorough research into your what your customers want. There are fascinating statistics available which will let you know whether your target market buy a phone with the operating system you want to develop an app for. There is no point making an iphone app if everyone in your target market has an android phone.
Don’t be blinded by your personal phone you use. Yes, you may love your phone (you do spend more time with it than your great aunty mable but just because you have bought this phone, doesn’t mean your customers think the same.
Another point is: The biggest question you should be asking yourself if – when someone has your app, now what?
Just having an app made isn’t good enough. The wrong app in the wrong place is like opening an amazing shop in a dessert island. You can spend all the money in the world you want on it -but if nobody knows about it, nobody will use it and it will be a waste of money.
Don’t get me wrong, apps are amazing. Business Apps can bring you more customers, and importantly make customers come back to you. Think of it like this: You can use two different cab companies. One of them has a surly driver. The other has a surly driver but he tells you about their free app – which you download and it is a really simple, really addictive game. Are you going to tell your friends about it when you get out of that taxi? Of course you are? Will you use that taxi company again? Of course? What if they gave you 10% off the bill if you showed them you had downloaded their app on your phone? Oh yeah, you’d go back? And you’d tell even more friends about it.
If you’re looking for someone to design a phone app for you – be sure they know more than just about programming an app, make sure they take the above into account. Always think hard about app creation, android app creation.